Don’t Be A Network Hog!

Networking is one of the most effective ways to market your business. It gives you the opportunity to meet potential customers face-to-face and qualify them. I love attending network events. I meet new people and re-acquaint myself with connections in my network. I've...

Are You Trying To Be A Superhero?

You can't be everything to everyone.  Unfortunately, it's true. That's why focusing on your niche is so important. It allows you to be focused on a particular audience and save frustration. If you try to be everything to everyone, you'll ask for anyone to be your...

Every Event Is A Networking Event

My husband and I have this running joke. I always carry my business cards with me in my purse. He says that I'm ready to do business at any time, even at the grocery store. I laugh at him but we both know it's the truth. I'm always prepared. To me, anywhere I go, any...