by KRDMarketing | Apr 18, 2011 | Marketing
Do you have a system that keeps your leads warm for conversion? You should have one. When you encounter prospects, they are not always in the position to buy from you. They will need your services in the future, so incubate them. Keep them warm by staying top of mind....
by KRDMarketing | Mar 25, 2011 | Marketing, Networking
What do a real estate agent, window treatment specialist, and a marketing consultant have in common? Probably nothing at a quick glance. Upon thinking about it for a while, you might come up with this: “the window treatment specialist puts window treatments in...
by KRDMarketing | Mar 21, 2011 | Marketing
After my blog post on focusing on your niche (Are You Trying to Be A Superhero?), I received many questions on how to identify and find your niche. It is an interesting journey for entrepreneurs and can be frustrating. First, Merriam-Webster defines niche as the...
by KRDMarketing | Mar 14, 2011 | Marketing
You can't be everything to everyone. Unfortunately, it's true. That's why focusing on your niche is so important. It allows you to be focused on a particular audience and save frustration. If you try to be everything to everyone, you'll ask for anyone to be your...
by KRDMarketing | Mar 7, 2011 | Marketing
I love getting questions from readers, fans and followers! I got an interesting question over the weekend and just had to share it because it really made me sit back and think. The question was “What is the best way to market my business?”. It's a good...
by KRDMarketing | Feb 21, 2011 | Marketing
People love to be appreciated for what they do. Your customers are no exception. They want to feel appreciated by you and to be special. Don't you love it when you walk into a restaurant that you frequently visit and the hostess knows your name? It is little gestures...
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