Keep Your Leads Warm…Incubate!

Do you have a system that keeps your leads warm for conversion? You should have one. When you encounter prospects, they are not always in the position to buy from you. They will need your services in the future, so incubate them. Keep them warm by staying top of mind....

Struggling to Find Your Niche? 3 Ways to Find It!

After my blog post on focusing on your niche (Are You Trying to Be A Superhero?), I received many questions on how to identify and find your niche. It is an interesting journey for entrepreneurs and can be frustrating. First, Merriam-Webster defines niche as the...

Are You Trying To Be A Superhero?

You can’t be everything to everyone.  Unfortunately, it’s true. That’s why focusing on your niche is so important. It allows you to be focused on a particular audience and save frustration. If you try to be everything to everyone, you’ll ask...

5 Marketing Questions About Your Business

I love getting questions from readers, fans and followers! I got an interesting question over the weekend and just had to share it because it really made me sit back and think. The question was “What is the best way to market my business?”. It’s a...